CGI for Music Tech Brands | Product Films

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CGI for Music Tech. Launch films that make producers want it. CGI for Music Tech. Launch films that make producers want it.

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Our music tech work

Novation LaunchKey MK4 CGI product launch film

CGI Product Film · Novation Novation LaunchKey MK4 Release Film 43,850 YouTube views · 79.9K Instagram

Focusrite Scarlett 4th Gen CGI launch film

CGI Product Film · Focusrite Focusrite Scarlett 4th Gen Launch Film 33K YouTube views · 79.9K Instagram

43,850 YouTube views — Novation LaunchKey MK4 launch film

79.9K Instagram views — Novation LaunchKey MK4

33K YouTube views — Focusrite Scarlett 4th Gen

CGI product films for music tech brands

Music tech products are built for people who care deeply about craft, quality and detail. Your CGI product film needs to match that standard. A flat, generic product animation will not land with producers, engineers and musicians who can spot low quality immediately. The film needs to feel as premium as the hardware it is selling.

We have made CGI launch films for both Novation and Focusrite — two of the most respected names in music technology. In both cases the products were not finished when we started. We built from early CAD, authored every surface and material from scratch, and delivered cinematic films that launched to strong engagement across YouTube and Instagram.

Built before the product ships

The Novation LaunchKey MK4 and Focusrite Scarlett 4th Gen films were both created before the products existed in final form. We started from engineering CAD, cleaned and rebuilt the geometry, and produced launch-ready films weeks before the products shipped. This is one of the key advantages of CGI for music tech launches — you can have broadcast-quality visuals ready on day one without waiting for production samples.

We work in Cinema 4D and Redshift, using photoreal materials and cinematic lighting to make products look the way they feel in the hands of a serious musician. See our CGI product film studio page or our pricing page for more.

Frequently asked questions

Yes — this is one of our specialities. Both the Novation MK4 and Focusrite Scarlett films were made from early CAD before final production. We deliver launch-ready CGI films on your schedule, not the factory's.

Most music tech product launch films sit between £8,000 and £20,000 depending on complexity and deliverables. Use our price calculator or get in touch for a quote.

We deliver the main film in 16:9 for YouTube, plus cutdowns in 9:16 for Instagram Reels and TikTok, 1:1 for feed posts, and 4:5 where needed. All in MP4 at the correct resolution and bitrate for each platform.

Yes. We have worked directly with the Focusrite Novation marketing team on multiple product launches. We understand the brand standards and the audience expectations.

Typically 4–8 weeks from brief to delivery. If you have a fixed launch date, get in touch early — we can plan around it and rush timelines are possible subject to availability.

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graham@weaselcreative.com +44 (0)791 991 8669

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Weasel is a UK-based 3D animation and video production studio helping B2B and B2C brands in retail technology, manufacturing, and electronics bring their products to life. We specialise in cinematic product videos, industrial animation, CGI explainers, and motion design for manufacturing — delivering scroll-stopping, 3D product animation that simplifies complex ideas and accelerates product marketing. Whether you're launching a new innovation or clarifying a technical concept, our B2B motion graphics studio supports your journey from storyboard to final delivery.